FOOD & BEVERAGE TRENDS
WILD & CRAZY: BIG VITO Worcester Polytechnic Institute Ingredients: ciabatta, extra virgin olive oil, mozzarella, prosciutto, soppressata, ham, arugula, hot pepper jelly “At WPI, we wanted to shake things up and boost deli sales with something bold, fresh, and full of flavor. My team and I set out to create a sandwich that was affordable yet packed a punch in every bite. After several rounds of brainstorming and development, we landed on a standout concept: The Big Vito. This sandwich is a tribute to classic Italian flavors—robust, savory, and layered with personality. It’s not just a sandwich; it’s an experience. We ran it as a special for a couple of weeks, and the response was overwhelming: over 500 sold, making it one of the most successful specials we’ve ever launched.” (Michael J Reno, campus executive chef)
WILD & CRAZY: BREAKFAST BRISKET BURGER The University of Florida Ingredients: beef patty, brisket, hash browns, egg, pepper jack cheese, avocado mayo, brioche bun “Created to celebrate National Cheeseburger Day, this sandwich started as a playful idea from our culinary team — combining two student favorites: breakfast and burgers. Using our house-smoked brisket and fresh local ingredients, we crafted a hearty, flavor-packed burger that quickly became the star of our Swipe+ event. It’s comfort food with a Florida Fresh twist, made to satisfy from the first bite to the last.”
WILD & CRAZY: HOT CLUCKIN BUBBLES UMass Lowell Ingredients: fried chicken, sriracha maple glaze, pickles, tomatoes, red onion, lettuce, bubble waffle “There is a lot of construction happening on our North campus which is leading to an uptick in guests on our South campus. That lead to us coming up with some specials to meet the growth of those that transitioned over. To divert the dining hall being swamped we opened a location that has been closed since the beginning of COVID and called it The Secret Garden. This location serves a rotational menu that has served açaí bowls, specialty bubble waffles and a local sushi company.”
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